Ever been puzzled by the large number of notifications not leading to click through and conversion on your website. Especially when your customers don’t have nearly enough time to check all these notifications? They just swipe them away in a hurry and then they regret losing them. And it’s usually difficult to retrieve it back on web as the web notifications do not get stored. Unless your users click on them right away you have no option other than to lose out on these messages.
A MacBook (OS X) is slightly better in this regard. If you use a Mac, you would know that your notifications are stored on the right side of the screen. You have the freedom to access them at your own leisure. Macs also have a feature called “Badge” and they are used to keep a count of all new notifications.
The Free Universal Channel – Web Push Notification
PushChamp assists you to engage with your website visitors via push notifications that are sent as clickable messages right on the Chrome browser. They work on over 85% of devices and are real-time instant messages that permits you to engage with your subscribers in a concise but intimate manner. It depends on the web browser where the notifications are delivered like the Chrome push notifications are displayed in the Chrome browser. While other browsers do provide support for Web Push the reach of Chrome notifications is immense.
Need to send Browser Push Notifications?
eCommerce, food or travelling sites now have the power to send browser push notifications to engage with the user at different stages of the buyer’s journey. They are useful:
- To Publicise New Products
- To Announce Starting of a Sale
- To Get Authentication and Signups from Anonymous Users
- To Deliver Personalized Offers and Promotions based on On-site Behaviour
- To Recover Abandoned Carts
- To check the last offers promoted
To get the most out of Web Push Notifications, it needs to be timely, precise, and relevant at a user level.
A Revolution in Web Push Notification by Push Champ
Push Champ has attempted to change how you have been managing the delivery and usability of notifications. With the introduction of Push Notifications on Chrome, Firefox and Safari, Push Champ has taken a step in the right direction to leverage the feature for effective storage of notifications for future use. This feature is available on desktops, laptops, smartphones and tablets. As soon as you create your free PushChamp account and select Chrome browser, a Smart Code is generated for you. You need to place this Smart Code before the closing </body> tag on your website pages. Try out now.
To send push notifications you can use the dashboard or use REST APIs. All the notifications sent are tracked for delivery, failure, opens, closes, etc which gives you an overview of your campaign performance.
Another thing that has been revolutionised is the storage of notifications. Push Champ’s SDK or library allows you to store the notifications in the website’s client side database for the users to access at any time. It will make the accessing of these notifications easier for the users. They will be able to look at their messages when they have time to do so. Until then, the notifications will be put away and kept waiting as it happens in your phone.
This is very useful when someone has to look for last notifications send to him/her or check last offers run by the company. Of course you have option to disable the feature.
If you run a business online, you can leverage the power of web push notifications and grow your business. While web push gives you an edge and enables you to reach your customers in a better way, it also provides you with an immense number of benefits to help you drive more revenues from your business.